A group buying option portal has being introduced by Kenya Airways airline to enable its customers to manage their booking process.
The new launched portal will enable its customers to book group travel as it seeks to broaden revenue streams.
It will also reduce the turnaround time to close the deal.
The tool will enable clients to manage their booking process including a view of competitive pricing and reserving seats based on the proposed dates of travel and flights.
Kenya Airways Group Managing Director and CEO Sebastian Mikosz says the new tool will improve sales effectiveness as well as increase customer satisfaction by providing tailored offers while also maximizing the revenue contribution from group business.
“With its quick turnaround time, our new group booking tool is able to accomplish group travel reservations in minutes rather than days,” Mikosz says.
Most schools and learning institutions are targeted, not forgetting the religious associations, sports teams, associations, corporates, conference delegates and family groups among other customers to use the tool.
The Group Booking Tool is currently accessible on the airline’s website for self-registration and booking.
Payments and ticketing will be done through the tool to bring efficiency in the groups’ bookings process.
The tool will be based on an encoded system based artificial intelligence concepts that compute the users’ group booking requests based on space availability, projected bookings and historical booking of a similar time or season on the previous year(s).
The new solution is provided by Sabre Corporation, which is a leading technology provider to the global travel industry.
Sabre Corporation is a travel technology company and the largest Global Distribution Systems provider for air bookings.